The plastics industry is at an inflection point. Regulatory pressure, consumer expectations, and corporate sustainability commitments are forcing companies to rethink not only what they produce, but how they produce it. Yet for many processors, the question remains the same: how can I innovate and become more sustainable without destroying my profit margins?

Dr. Olga Lucía Bernal, with 30 years of experience in PVC compounds and new material development, will offer a structured answer to that question. She will explore how circular economy, eco-design, and responsible material use are not just ethical mandates —they are business strategies that leading companies are already using to cut costs, open new markets, and protect themselves against future regulations.

The session will dive into concrete innovation cases in the plastics industry: new materials with lower environmental footprint, optimized processes that reduce energy consumption and waste, and circular business models that turn waste into raw material. You will understand how to evaluate your products’ life cycle and how to credibly communicate your sustainability advances to clients and regulators.

If you lead a plastics processing company, direct an R&D department, or are responsible for sustainability strategy, this session will give you a practical framework for integrating innovation and sustainability as growth drivers, not cost centers.

➤ Register for free now and secure your spot in this webinar. ExpoGPA 2026 is the first international 3D virtual trade fair dedicated to the plastics, rubber, cable, recycling, and renewable energy industries in Latin America. Broadcast live from the vcity.io platform on April 23–24, 2026, with access to virtual booths, B2B meetings, and all academic content for 90 days after the event. No travel needed —just connect.